It’s hard to believe that the sun is already high in the sky and we’re halfway through another year–and halfway towards another holiday season. And while we love all of those Thanksgiving week holiday gift blogs, most companies are already making their lists (and budgets) and checking them twice. There are holiday party gift bags […]

Key Moments

You don’t have to sacrifice everything to be generous.  In fact, you shouldn’t.  Conscious capitalism is a powerful force and the B-Corp certification might be the right thing for you and your business. Nathan Stuck is an experience-conscious capitalist.  Although, that wasn’t always the case.  In this episode, he describes how we were once burnt […]

Creating Your Annual Impact Report With an ever increasing focus on corporate transparency, community impact, and environmental action, it’s becoming increasingly important for all companies to set goals and share progress. This can be done with blog posts throughout the year, but more and more small and medium sized businesses are also releasing an annual […]

“Made from sustainable materials.”  “Environmentally friendly production process.”  “We’re committed to serving our community.”  “Employee centric policies and benefits.”  This list could go on and on. But these four statements, and the rest of the unwritten list, have something in common: they mean nothing and sound like everyone else’s. In a shifting business landscape, where […]

It’s Impact Report Time When we founded Profitable Purpose back in 2021, one of the first things we did was setup systems to track our important metrics. We built out a sales funnel with leads, likelihood to close, contract amount, and next steps. We set up a spreadsheet to track our expenses (we’ve since moved […]